Ace Sweepstakes

There is one (1) Grand Prize of a Cupcake Car (a Sponsor-customized smart fortwo). The Approximate Retail Value (”ARV”) of Grand Prize: $16,990.

First Prize: There are twenty-four (24) First Prizes of a one (1) year supply of Little Debbie Cupcakes. First Prizes will be awarded as a booklet of coupons redeemable for one (1) box of Little Debbie cupcakes per week for 52 weeks. ARV of First Prize: $160.68 each.

Second Prize: There are twenty-four (24) Second Prizes of a portable GPS device. ARV of Second Prize: $216 each.

Third Prize: There are six-hundred fifty (650) Third Prizes of a collectible scale model of a Cupcake Truck and smart fortwo Cupcake Car. ARV of Third Prize: $11 each.

Fourth Prize: There are one-hundred twenty (120) Fourth Prizes of an MP3 car adapter. ARV of Fourth Prize: $30 each.

Fifth Prize: There are one-hundred twenty-five thousand (125,000) Fifth Prizes of a box of Little Debbie Cupcakes. Fifth Prizes will be awarded as a coupon redeemable for one (1) box of Little Debbie cupcakes. ARV of Fifth Prize: $3.09 each.

www.littledebbiecupcakes.com

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One (1) Grand Prize: A 2009 ExxonMobil custom Orange County Choppers SR Cruiser (Manufacturer’s Suggested Retail Price: $52,000.00) and a trip for winner and one (1) guest to the 2010 Daytona Bike Week for 3 days/2 nights (ARV: $2,700.00). Trip includes round-trip coach air transportation from a major U.S. gateway airport nearest winner’s residence (as determined by Sponsor) to Daytona, FL for winner and one (1) guest, three (3) days and two (2) nights hotel accommodations (one (1) standard room, double occupancy) (room rate and room tax only) and a two (2) day mid-size car rental. Total ARV of Grand prize: $55,500.00.

Fifty (50) First Prizes: a Mobil 1 branded Polo shirt (ARV: $40.00 each).

Total ARV of all prizes:
$56,700

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One (1) Grand Prize: the Grand Prize is $5,000 for gas and groceries, awarded in the form of a check. Retail value of Grand Prize is $5,000.00

Forty-Seven (47) Daily Prizes: The following chart outlines the prize descriptions and prize values for each daily prize award:

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Grand Prize Drawing Prize: ONE (1) GRAND PRIZE: One (1) Grand Prize for the Grand Prize Drawing will be awarded. The exact prize for which an entrant is eligible depends on the Creative Presentation through which he/she entered. The Grand Prize for a potential winner who entered through this Promotion will be $10,000 that can be used toward the purchase of Levi’s for life from www.levi.com. Approximate Retail Value (“ARV”): $10,000.

Instant Win Game Prizes: SIXTY-NINE (69) LEVI’S PRIZES (one (1) per day for those who entered through the Levi’s Website): $50 Levi’s gift code (terms and conditions apply). ARV: $50.

Total ARV of all prizes:
$16,900

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One Hundred (100) Grand Prizes – Schwinn®** Bikes for the Family (to be awarded in the form of a $750 Target GiftCard which can be used towards the purchase of Schwinn®** bikes for winner and his/her family at a Target store) (ARV $750.00).

Five Hundred (500) First Prizes – A “Kellogg Character” Bike Reflector (ARV $5.00 ea.).

Total ARV of all prizes:
$77,500

www.kelloggs.com/schwinn

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SIX (6) FINALIST PRIZES: Each finalist prize (”Finalist Prize”) consists of $25,000 and a trip to Florida for a private Super Bowl XLIV party hosted by DORITOS® brand for all Finalists and their guests including round-trip coach air transportation for a verified Finalist and one (1) eligible guest (”Finalist’s Guest”) from a major gateway airport near Finalist’s residence within the U.S.; 6 days/7 nights double occupancy-hotel accommodations in Florida; and ground transportation to/from airport/hotel. Approximate retail value (”ARV”) of each Finalist Prize is $31,000.

THREE (3) GRAND PRIZES: The Three (3) Grand Prize Winners’ Submissions will be aired during the Super Bowl XLIV broadcast. There is no monetary value associated with the Grand Prize, however, in the event that any Grand Prize winner’s commercial is awarded one of the top 3 spots (including ties) according to the USA TODAY Ad Meter rankings, that Grand Prize Winner will receive a bonus of $1,000,000 for the #1 spot, $600,000 for the #2 spot and $400,000 for the #3 spot. In addition, should all 3 Grand Prize Winners land in the top 3 spots, they will each receive an additional $1,000,000. In such event, the #1 spot winner will receive a total of $2,000,000; the #2 spot winner will receive a total of $1,600,000 and the #3 spot winner will receive a total of $1,400,000. Criteria for the USA TODAY Ad Meter is determined solely by USA TODAY, which is not affiliated with this Contest in any way.

Total ARV of all prizes:
$5,186,000 (includes contingent bonuses of $5,000,000).

www.crashthesuperbowl.com

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